Keyword Research and Analysis:
- Conduct in-depth keyword research to identify opportunities for organic traffic growth.
- Analyze search trends and competitor keywords to inform content strategies.
- Optimize website content, meta tags, and other on-page elements for SEO.
- Implement best practices for URL structure, header tags, and internal linking.
- Identify and resolve technical SEO issues such as crawl errors, broken links, and page speed optimization.
- Implement schema markup and structured data where applicable.
- Collaborate with content creators to optimize existing content and create SEO-friendly content.
- Ensure content aligns with SEO strategies and target keywords.
Backlink Analysis and Building:
- Monitor backlink profiles and disavow toxic links.
- Build high-quality backlinks through outreach and content promotion.
- Track and report on key SEO metrics and KPIs.
- Provide regular performance reports and insights to stakeholders.
- Bachelor's degree in web development, computer science, marketing, or a related field (preferred).
- Proven experience in SEO strategy development and implementation.
- Familiarity with SEO tools and analytics platforms (e.g., Google Analytics, SEMrush, Moz).
- Strong knowledge of search engine algorithms and ranking factors.
- Detail-oriented with excellent problem-solving skills.
- Effective communication and collaboration skills.
- Ability to stay up to date with industry trends and algorithm changes.
- Experience with education SEO and international SEO is a plus.
- Full salary during probation;
- Premium personal health insurance - cover for personal medical services;
- 15 days annual leaves/year;
- Dynamic, professional working environment;
- Free parking fee;
- Provided laptop for working